1. Well-developed explanation.
A. Importance of market segmentation and criteria for successful market segmentation.
B. Steps in segmenting and how to implement positioning.
2. Identify and discuss in your own words at least three (3) strategies for building an organization’s knowledge base.
3. The organization is starting to see the business value in using competencies as part of the job analysis documentation. Construct a list of three competencies. Explain each one and then assess the specific usefulness that each one has to a given position that might exist in any organization.