Ways to implement corporate social responsibility


Assignment:

From the Harvard Business Review: Strategy & Society, The Link Between Competitive Advantage and Corporate Social Responsibility by Michael E. Porter and Mark R. Kramer

AND

The Asia Case Research Centre -The University of Hong Kong by Zhigang Tao, "Anheuser-Busch Versus SABMiller: Bidding War in China's Beer Industry

Answer the following question:

Anheuser-Busch wants to implement corporate social responsibility into its value chain activities.

So explain how Anheuser-Busch can take a strategic approach to its corporate social responsibility based on Porter and Kramer's assertion.

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