Wal-mart stores pricing strategy and market potential


Please complete the following:

I. Introduction and Overview:

a. Provide a brief description of Wal-Mart Stores Inc and its history.

b. An overview of the industry and where does Wal-Mart Stores Inc fit within the industry (above or below the industry average, within the industry norm, etc.). Does the Wal-Mart Stores Inc standing in the industry help or hinder its success?

c. What are major concerns or issues that could possibly impact Wal-Mart Stores Inc.?

d. A potential ethical situation faced by Wal-Mart Stores Inc and suggestions on how to deal with the situation

II. Journal Entries:

a. Based on publicly available information for Wal-Mart Stores Inc, can you discern what the cost drivers are for Wal-Mart Stores Inc? If you can, what are they? If not, what cost drivers do you believe are relevant for Wal-mart Stores Inc?

b.Based on Wal-Mart Stores's publicly available financial information and other publicly available information about Wal-Mart Stores Inc operations, determine what sort of indirect costs Wal-Mart Stores Inc has and why.

c. How might increased sales or increased revenue impact Wal-Mart Stores's pricing strategy and market potential?

III. Conclusion and Recommendations:

a. Provide a sound, qualitative conclusion of the information you have gathered.
b. Include any recommendations to help Wal-mart Stores Inc achieve its goals faster or better.
c. Add in any other considerations that you feel are viable to the success of the organization.

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Accounting Basics: Wal-mart stores pricing strategy and market potential
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