Wal-Mart continues to face severe growth challenges, yet it is intent on growing. Other companies who which to pursue a similar path to globalization must demonstrate similar persistence.
Using the Internet and other research options, investigate eBay’s entry into the Chinese market.
Using Microsoft Word, prepare a document in APA format that answers the following questions:
How large is the China market opportunity for eBay?
What challenges does it face?
What is the best entry strategy for eBay in China?