Library Research Assignment
You are encouraged to use the library as a resource for this assignment.
Within the Discussion Board area, write 400-600 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.
Give actual examples of how technology has revolutionized the marketplace and space. Providing a link is strongly suggested. Companies know that they need to capture a variety of customers. They need to be part of the technological revolution to advertise, customize, and virtualize their products.
Complete the following:
- Visit the Web sites of your favorite brands, and then share a link with a virtual commercial that matches your brand.
- Discuss 2 examples of how marketers have embraced new technologies.
- Find 1 company that did not keep up with technological changes. What happened?