Using factor rating method to identify best location


Assignment:

You are considering four cities as possible locations for a new luxury car dealership. Area population is important, but visibility is twice as important as population, and average income is three times as important as population. Crime rate will be considered but is half as important as population. Proximity to other dealers is the same importance as visibility. Following are the cities being considered and their scores on those factors (higher scores represent better alternatives):

Factor

   Lufkin

Nacogdoches

Longview

   Tyler

Population

36

34

80

100

Visibility

70

60

50

50

Avg. Income

50

70

50

60

Crime rate

60

80

40

70

Proximity to
other dealers

90

60

60

50

Use the factor rating method to identify the best location. Show intermediate steps including weights, weighted scores, and total scores.

Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

 

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Operation Management: Using factor rating method to identify best location
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