Using a New Zealand examples, highlight four businesses to explain the four areas of Porter's generic strategies framework.
Differentiation - where the organization's resources and attention are directed towards distinguishing its products from those of the competition
Cost leadership - where the organization's resources and attention are directed towards minimizing costs to operate more efficiently than the competition
Focused differentiation - where the organization concentrates on one special market segment and tries to offer customers in that segment a unique product
Focused cost leadership - where the organization concentrates on one special market segment and tries in that segment to be the provider with lowest costs