Question: Use the following to create powerpoint for the Popcorn Store in Wheaton IL.
Focus on how your project company does vs. competition on each point!
A maximum of 7 slides. 9 points of grade.
With company stakeholder interview comments, as appropriate.
1. The service Process flowchart (Ch. 8), with Pre purchase, service Encounter, Post Encounter, and sources of competitive advantage, and gaps between customer expectations and actual delivery?
2. Demand and Productivity (Ch. 9).
3. Design of the Servicescape, the Physical environment (Ch. 10). Possible survey of stakeholders (management, employees, customers)?