Assignment:
Identify and briefly describe four trends in the macro/market environment that will have or recently had an influence on the selected industry. For each of the trends you have to:
a) Briefly explain the trend
b) Describe the impact of the trend on the industry
c) Highlight the implications that the trend has on the marketers in the chosen industry.
Your answer must be typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.