Topic: Introduction to Entrepreneurship and Small Business Management
Question: Choose an entrepreneur of your choice
Entrepreneur Analysis Project -
Objectives - Evaluate existing Entrepreneurs to determine what they have done correctly or identify areas of potential improvement analytic thinking
Instructions - For this project you will evaluate an active Entrepreneur that interests you. You should do some initial research to determine if there is sufficient information available to fully answer the required components of the analysis. Cite any sources appropriately.
Your analysis will include the following components:
- Executive Summary
- Problem Statement
- Situational Analysis (SWOT)
- Industry Analysis
- Competitive Analysis
- Consumer Analysis
- Financial Analysis
- Alternatives and Analysis (both Quantitative and Qualitative)
- Implementation and Control
The analysis should be concise (5-7 pages in length).