Todays market place is considered to be a very competitive


1. Today’s market place is considered to be a very competitive and dynamic environment. Explain what this means and give examples of this competitive dynamic.

2. List one externally managed IT resource a company may use and how it provides a strategic advantage.

3. Provide an example of two companies that have built an effective co-opetition. Briefly explain the benefit of the relationship.

4. Dell's original business strategy was to only sell custom-built computer systems directly to customers. Dell now sells to major retail outlets such as Walmart and Best Buy. Which one of Porter’s generic strategies was Dell exhibiting when only selling directly to the customer? And which one of Porter’s generic strategies is Dell demonstrating today? Explain your answers.

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Operation Management: Todays market place is considered to be a very competitive
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