To increase revenue and profit a firm is considering a 4, Operation Management

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To increase revenue and profit a firm is considering a 4

To increase revenue and profit, a firm is considering a 4% increase in price and an 11% increase in advertising. If the price elasticity of demand is -1.5 and the advertising elasticity of demand is +0.6, would you expect an increase or decrease in total revenue? Explain.

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Operation Management: To increase revenue and profit a firm is considering a 4

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Operation Management: To increase revenue and profit a firm is considering a 4

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