For this module, you are required to complete a course project that reveals mastery in application of the macroeconomic and microeconomic concepts emphasised in the course. This involves reporting on a specific organisation within an industry and optimal strategies involving pricing and resource utilisation that affect the value of the chosen firm or industry. This project should be a formal report that provides both specific strategies and tactics involving pricing, production, and resource utilisation in order to enhance the value of the chosen firm. These strategies and tactics are to be supported with macroeconomic and microeconomic theory.
This week you will continue to work on your Final Project for this module Prepare an annotated outline of your Final Project, indicating the content you plan to include in each section of the report and the concepts and techniques you plan to apply for analysing any data and developing your argument. This is due to be handed in next week.
Your Final Project should follow the given outline:
Brief company background and history
Description of firm's organisation and management model
Competitor and market analysis
Product and services pricing strategies
Degree of regulation or deregulation
Risk management
Capital structure and budgeting
Conclusion
Your Final Project should also include a section on how and where you obtained the information sources as well as the methodology used to perform any analysis (SWOT, Porter model, etc.).