This is the thing an organization does best—something that draws customers to the company, is difficult to imitate, and opens up potential markets.
Developed by individual departments, these strategies can include marketing strategies, human resource strategies, and supply-chain strategies.
Part of the strategy formulation process, this technique helps organizations identify their internal strengths and weaknesses as well as their external opportunities and threats.
A general term covering types of strategic decisions that determine whether or not companies will acquire new businesses, and if so, what kinds of businesses they will acquire.
This strategy is used by organizations that target a very specific market or clientele.
This strategy is used by an organization that sells the same or very similar products throughout the world.
Which of the following managers are working on a corporate-level strategic plan? Check all that apply. Bill is working on a communications report that will show his supervisors how informal communications flow throughout the company. Ema is looking at corporate financial statements to determine whether the company has enough money to give raises this year. Kayin is reviewing information from the U.S. Census to determine whether his company should plan to grow, stay the same size, or downsize over the next five years. Layla is pondering trends in nanotechnology to determine whether or not to enter into a joint venture between her company and an industry leader in genetic engineering.