Think of a business that you like to start and briefly, Business Management

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Think of a business that you like to start and briefly

Think of a business that you like to start and briefly describe it.
Describe your intended competitive advantage
Choose a country overseas that you would like to market your product or service to.
Explain what attracted you to the market and also what aspects of the formal and informal institutions you have to be aware of, (standards, environmental and legal regulations, customs, preferences, attitudes towards foreign businesses etc.)
State your intended mode or modes of entry, (you can enter in stages.)
For your Multinational Enterprise, which of the Four Strategic Choices (Home Replication, Localization, Global Standardization or Transnational)

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