1. Hale Books, the largest independent bookstore in your area, wants to advertise on billboards along the area's main commuter route. Create a series of three standard billboards that would grab a commuter's attention and motivate them to visit the store.
2. The use of the Internet and Mobile devices is in a constant state of evolution. What types of electronic advertising do you think will be available in the coming future? (i.e. where is electronic advertising headed)? .