The starting point in the innovation process is which of


1. The starting point in the innovation process is: ___________

a. generating new ideas b. testing product concepts with customers c. clarifying the business problem d. developing the go-to-market strategy

2. Which of the following innovation activities is the weakest link in an organization?

a. product technology b. process technology c. management know-how d. R&D expertise

3. Find the following values assuming a regular, or ordinary, annuity:

a) The present value of $400 per year for ten years at 10%. b) The future value of $400 per year for ten years at 10%.

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Financial Management: The starting point in the innovation process is which of
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