Microeconomic - Athletic Footwear Industry
Audience:
The senior management of an investment company reviewing its portfolio allocation and deciding whether to invest in companies in this industry.
Regulatory or legal framework - including how a company uses certain tactics to create barriers to entry for competitors or get an advantage on a supplier or customer. -
Outlook for the industry, including such factors as:
1. The growth of the market and any limits to growth
2. Sensitivity to changes in governmental programs or regulations
3. Demographics
4. Relationship to the overall economy or economic sectors