The purpose of the interest section of a persuasive message


1. The purpose of the interest section of a persuasive message is to

   a. capture attention.

   b. stress how the information in the message will benefit the audience.

   c. increase the audience's desire to take the action that is recommended in the message.

   d. get the reader to act immediately.

2. A metacrawler is

   a. a highly specialized directory that focuses on a specific subject matter area.

   b. a search engine that examines only newsgroup messages.

   c. a form of push technology that offers subscribers all-day information on their desktop.

   d. a special type of engine that searches several search engines at once.

3. An ethical persuasive argument

   a. is a contradiction in terms.

   b. focuses on how the audience?s actions will benefit the sender.

   c. includes any evidence the sender can come up with, whether or not it's relevant.

   d. influences audience members by providing information that allows them freedom to choose.

4. When preparing a pie chart, you

   a. limit the number of slices to no more than three.

   b. place the largest segment at the 12 o'clock position.

   c. arrange wedges of decreasing importance in a counterclockwise direction.

   d. do all of the above.

5. Which of the following is not an element normally included in the introduction section of a report?

   a. The problem/purpose of the report

   b. Results of studies or investigations

   c. The scope of the report

   d. Definitions of terms used in the report

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Operation Management: The purpose of the interest section of a persuasive message
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