The process of building and developing the brand image of an organization is difficult and also expensive to maintain and adapt. The environment in which it is developed is cluttered, confused and much complex because of the proliferation of the product, sub-brands, and the brand itself.
Discuss corporate brand and branding in a company by giving the examples.
your report must be in 2800 words
1. Properly introduce Corporate Brand and Branding
2. What is the Values and priorities
3. Define somthing about Innovation
4. How it can be Corporate identity
5. Corporate performance and size
6. Why leverage the corporate brand
7. The change for managing corporate brand