The organizational problem or opportunity that needs to be, Marketing Management

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The organizational problem or opportunity that needs to be

Assignment: Exploring Potential Research Topics

Based on your business experience and the information accumulated in this course identify three potential research topics that are relevant to the subject of the course. What managerial problems or opportunities would each of the three studies address? Provide a short description for each research topic, highlighting:

The organizational problem or opportunity that needs to be addressed

The purpose of the research

The question(s) that, if answered, will help to solve the problem or seize the opportunity.

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Marketing Management: The organizational problem or opportunity that needs to be

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