The national opinion research center conducts a large


Confidentiality at NORC. The National Opinion Research Center conducts a large number of surveys and has established procedures for protecting the confidentiality of their survey participants. For their Survey of Consumer Finances, they provide a pledge to participants regarding confidentiality. This pledge is available at norc.org. Review the pledge and summarize its key parts. Do you think that the pledge adequately addresses issues related to the ethical collection and use of data? Explain your answer.

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