The marketing research resources large companies


1.Make a list of products you believe failed because of poor marketing channel choices.

2. Why do marketing professionals care about and participate in supply chain decisions?

3.Are small business owners at a disadvantage if they lack the marketing research resources large companies have? Why or why not?

4.Would you like to own an all-electric car? Do you think there is a viable market for such a product?

Provide secondary data to research the viability of selling electric cars profitably. Utilize some of the sources mentioned  of our e-book. Try to determine the population of electric-car buyers. Provide a research report based on your findings.

A brief review to be approximately 500-700 words; to include references in APA Format.

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Marketing Management: The marketing research resources large companies
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