The Internet is the new soapbox anyone can use to voice an opinion. With that being the case, can a website that is critical of a business use the trademarked name of the business?
Can those critical of the commercial practices of a business use the business's name and also employ metatags to draw browsers of those who input the business's name in the search engine?
Which value should receive the highest weight-the right of a company to protect its trademark or the right of unfettered free speech in the marketplace?