The high purchase price reflected disneys eagerness to gain, Dissertation

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The high purchase price reflected disneys eagerness to gain

In 2006, Disney completed its acquisition of the film animation company Pixar for $7.4 billion.

The high purchase price reflected Disney's eagerness to gain Pixar's animation capabilities, its talent (animators, technologists and storytellers) and its culture of creativity.

What risks does Disney face in achieving the goals of this acquisition?

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Dissertation: The high purchase price reflected disneys eagerness to gain

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