Read the statements about each company below and match the company to the correct marketing strategy.
-International Marketing
-Companies with foreign marketing
-Companies with No foreign marketing
-Global Marketing
1) ABC Appliances sells its products in India through local intermediaries. Well-established Indian department store chains and electronics retailers carry and promote ABC's products.
2) Erewhon Organics, a California-based producer of healthy frozen meals, owns local distributors in Argentina and hires local sales people to sell its food products.
3) A Denver-based manufacturer of fiber optic cables has established its own plants and sales offices in Cali to serve the Colombian market.
4) A U.S.-based apparel maker markets its clothing around the world. The firm's marketing executives believe in a world market and even view its home country, the United States, as just another market segment they cater to.