1. The reduction of costs and the improvement in quality of products made in lower wage countries have led to enhanced markets for firms in developed countries.
a. True
b. False
2. Technology innovation almost always comes from the knowledge of computer science.
a. True
b. False
3. Research and development intensity is much higher for small firms than for large ones.
a. True
b. False
4. Which of the following would not be considered one of the reasons why companies have recently increased their level of technology innovation?
a. to produce a greater variety of new products
b. to introduce new products to market faster
c. increase profit from established products
d. generate competitive advantage
5. Which of the following strategic issues that Microsoft encountered when developing the Xbox 360 is best explained as benefiting from a reduction in cost per unit as production volume increases?
a. economies of scale
b. significant investment in research and development
c. developing new supply channels
d. managing contractual relationships with other companies
6. Technology innovation is important because:
a. it helps limit the creation of wealth for corporate shareholders
b. it has a major impact on peoples' lives
c. it helps limit the creation of wealth for individual entrepreneurs
d. all of the above are examples of why technology innovation is important
7. The anticipation and resolution of problems that arise in the production of a product is the best definition of:
a. technology innovation
b. process development
c. innovation
d. invention
8. All of the following human resource issues are essential for effective innovation, except:
a. the role of corporate culture in enhancing technological innovation
b. ways to limit employee creativity
c. management techniques specifically designed for research and development personnel
d. all of the above are human resource issues that are essential for effective innovation