Synopsis about the management


• Synopsis about the management issue.

• What makes you sure this is a management issue? (Be specific with your reasoning)

• What factors led to the current situation?

• Do you predict recovery (if a negative) or success (if a new launch or revamping of a current policy/approach)?

• Based on what you've learned, is the organization handling this management issue appropriately?

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Marketing Management: Synopsis about the management
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