Question 1: What are the differences between strategic, operational, and tactical planning? How does an organization determine what is the best strategy for it to compete?
Question 2: Develop a brief situation SWOT analysis outlining Starbuck's internal and external environment. What is another company that uses a differentiation strategy focused on offering value? Why is a high-quality strategy is often more difficult for competitors to imitate?
Question 3: Why is ethical decision-making important in the business environment? How do different ethical perspectives influence and guide management decision making?
Question 4: Why is corporate social responsibility (CSR) important for companies to be globally competitive? Is CSR and sustainability linked to competitiveness? Is CSR good for business or is it too expensive in a weak economy?