Read the "Developing Leaders at Southwest Airlines" case study. Answer the two questions provided in a short essay format. Each question carries 5 marks. Your brief should not exceed 2000 words excluding reference list and appendices.
Developing Leaders at Southwest Airlines
SW Airlines is one of the most successful airlines in the United States. Much of its success is related to its special culture that focuses on the individual and on both leader and leadership development. Current and past executives are all highly committed to maintaining the unique culture and they pay particular attention to development. The company is highly disciplined about hiring the right people who have a chance to fit, is not shy about allowing them to flourish, and firing those who do not fit. Additionally, SW has extensive formal and informal training, coaching, and mentoring to develop its employees. Employees are exposed to many role models who take their responsibility for developing others seriously.
How does Southwest develop its leaders?
What is the role of culture and fit in the success of the company?