Sustainability does not have to come at the cost of


Do you agree with German Chancellor Angela Merkel on her comment:"Sustainability does not have to come at the cost of economic growth and it can ensure a better world. Sustainable development does not sacrifice economic growth. This is a misunderstanding. Sustainable development gives us a new opportunity to create wealth.”?

How can businesses (small and big) apply the triple bottom line to their daily operations in order to be more sustainable? Does sustainability foster economic growth for businesses who integrate it into their strategic planning? How? What are you going to do to incorporate the concepts of sustainability and the triple bottom line in your line of business, or professional career?

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