Suppose you work for an online sporting goods retailer


Suppose you work for an online sporting goods retailer. You’ve been hired as a business analyst with the task of increasing sales. Describe how you could use RFM and market-basket analysis to increase the sales of sporting goods. If used effectively, how could RFM and market-basket analysis affect customer satisfaction? I need at least 250 words.

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Operation Management: Suppose you work for an online sporting goods retailer
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