Business project
1-Executive summary 200 words
Summary is brief, provides an overview of the company's business, and outlines main points of the report.
2. Background information of the L'Oréal 500 words
A. Brief History, vision & mission
B. Goals & objectives
C. Range of products and services
D. Annual revenues & profitability
E. International presence
3. External Environment Analysis 1000 words
Industry Analysis-outlining important characteristic & Trends
A. PESTLE Analysis
B. Porter's Five Forces
4. Internal Environment Analysis 800 words
A. Porter's value chain Analysis
B. BCG Matrix Analysis
5. Cross Cultural Management 1000 words
A. CAGE Framework
Perspectives from
Levitt/ohmae/Porter/Bartlett &Ghoshal
6. Stakeholders &Corporate Social Responsibility 500 words
Any relevant models of for CSR
7. Strategic Risk Assessment &Management. 800 words
A. Identify top risks for the company and the probabilities
B. Impact of risks supported with a risk management strategy (list at least five recommendations)
8. Monitoring& implementation 200 words
Provides a solid explanation of how the above recommendations will be monitored & implemented by developing an action plan.
9. Referencing&professionalism.
Correctly use the Harvard referencing system and features a broad range of sources in the reference list. Presents the report in a professional manner with minimal spelling or grammatical errors.