Summarize the key product/service offered by Nike, including the role of the customer service department or direct service required to make a sale to the customer
Analyze at least three possible contact point failures in the service delivery process for your organization. Why do you consider these to be possible contact point failures?
Justify recommendations to prevent or address the potential contact point failures and enhance service delivery in your organization. Be sure to consider how customers will benefit by your recommendations.
Defend a statement positioning the brand around the new/improved services. Provide response in 3-4 pages with sources please.