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Submit an outline of your marketing plan to instructor for

Submit an outline of your marketing plan to instructor for review and feedback. Be sure to include the following in your plan:

Executive summary
Company overview
Situational analysis
Objectives or goals, usually according to strategic plan and focus
STP (market/product/customer) analysis
Marketing mix
Financial projections
Implementation plan
Evaluation and control metrics

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Business Management: Submit an outline of your marketing plan to instructor for

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