Study of management and leadership


Assignment:

Question 1. Waldan International is a manufacturer of high end products. What does the CEO say about the importance of quality and the market demand for quality products?

Question 2. In our study of management and leadership, we are learning companies strategize to create a competitive advantage for themselves. How does Waldan International differentiate itself from competitors?

Question 3. Andrew Waldan oversees all aspects of Waldan International. As such, he sets the tone for its culture. Considering the concepts of Organizational Culture we are studying, how would you describe the corporate culture of Waldan International?

Question 4. Andrew Waldan is a youthful CEO. What (newer) strategies is he utilizing to structure and promote his company and its products? Is the CEO using social media?

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Business Management: Study of management and leadership
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