Strategy Management course-
Structure of the project report (for any international company)
1- Introduction of the company and mission, vision and corporate objectives (1 page)
2- SWOT Analysis: (strengths, weaknesses, opportunities, threats) (2pages)
3- Business strategy: competitive (who are close and distant competitors? With whom? Why?) (1page)
4- Corporate strategies (especially growth) (1-2 page)
5- Functional strategies (Marketing, Finance strategy, HR strategy, Operations/Supply chain strategy, Information strategy) (2 pages)
6- Evaluation & control (performance measures, types of control, how to enhance control) (2 pages)
7- Summery/Conclusion (1 page).