Strength to the strategic planning process


Question: You have managed Indiana's Best Appliances franchises for 15 years and have 100 employees. Business has been profitable, but you are concerned that the Indianapolis locations could soon experience a downturn in growth. You have decided to prepare for such an even by engaging in a higher level of strategic planning, beginning with a company mission statement.

Question 1. How does a mission statement add strength to the strategic planning process?

Question 2. Who should be involved in developing a mission statement and why?

Question 3. What factors should be considered in the development of a mission statement? Why are these factors important?

Question 4. Prepare a mission statement for Best Appliances and discuss how your mission statement will provide benefits to strategic planning.

300 words total

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Accounting Basics: Strength to the strategic planning process
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