4-6 page paper in which you:
Q1. Explain the process for market research to assess foreign market potential.
Q2. Explain the considerations for product adaptation in foreign markets and common approaches to adjusting promotional strategy to fit foreign markets.
Q3. Explain the strategic marketing planning process, strategies for entering foreign markets, and considerations for subsequent market expansion.
Q4. Address challenges to global product management and branding.
Your assignment must:
Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA.
Include a reference page.