Strategic Leadership-MSL 686
Case Five-Redbox's Strategy in the Movie Rental Industry (pg. 295 Essentials of Strategic Management (3rd edition)
Minimum pages of content-six pages (The entire paper should be at least a minimum 10pages which includes the abstract, cover letter, content, and references). Everyone please submit at least two references each person.
- Abstract and Conclusion-Mrs. Dixie Stokes
- Overview or Intro-Anita Mills
- The Licensure Agreements and the Dynamics of the Kiosk-Destiny Cash
- Analyze the strategy or Elements of the company strategy (page 3)
(Which includes to how did they get started, timeline of strategy, who were their competitors, and how did the business evolve)-Cynthia
Additional Info-Netflix and Redbox: Two Contrasting Business Models (pg. 9)