Specific strategies and objectives for the firm


• Prepare any two (2) of the following matrices to justify the strategies you will be recommending: SWOT Matrix, SPACE Matrix, BCG Matrix, IE Matrix, Grand Strategy Matrix, and QSP Matrix.

• Discuss the advantages and disadvantages of at least two (2) alternative strategies.

• Recommend specific strategies and objectives for the firm to follow over the next three (3) years. Include an itemized estimate of costs for each year.

• Compare and contrast your recommendations to the actual strategies planned by the company.

• Specify how your recommendations can be implemented and the results you expect. Include a recommended timetable for the action items you are suggesting.

• Explain in detail how you will review and evaluate the success of the strategies you recommended.

• Research and cite at least three (3) reputable, academic sources.

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Business Management: Specific strategies and objectives for the firm
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