1. Some of the distinct qualities characterize a relationship between an enterprise and a customer. For example, a business relationship is mutual, interactive, iterative, and _________.
Asymmetric
Transactional
Requires a change in behavior for both parties
Loyal
2. The core benefit of Learning Relationship for an enterprise is:
a. Increased product innovation
b. Greater profit margins
c. Greater customer loyalty
d. All of the above which one?