Sociologists have found that we love certainty even if it


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1. There are many common biases that interfere with ones decision-making:

· Salience. The tendency to focus on the most easily recognizable features of a person or concept.

· Selective Perception. Allowing ones expectations to influence how one perceive the world.

· Stereotyping. Expecting a group or person to have certain qualities without having real information about the person.

· Survivorship Bias. An error that comes from focusing only on surviving examples, causing us to misjudge a situation.

· Zero-Risk Bias. Sociologists have found that we love certainty, even if it is counterproductive. Eliminating risk entirely means that there is no chance of harm being caused.

Respond to following questions with 130-150 words min must include original question with answer no ref needed must answer in your own words

2. Is there a relationship between analytical framework and possible project outcomes? Explain your response.

3. Identify and evaluate change management validity tools.

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