1. Should Pfizer withdraw Celebrex from the market as a precautionary measure?
2. Why be a Total Quality Management (TQM) and lean company? Why not be lean only?
3. Although an unrealistic lifestyle to the? ________ generation because they have always known the? Internet, the? ________ generation grew up without the Internet being readily accessible but has adopted it regularly into their lives.
Gen? Yers, Millennials
?Millennials, Gen Xers
?Boomers, Gen Xers
Gen? Xers, Gen Yers
Gen? Yers, Traditionalists
4. Every technological advancement has threatened older media. For? example, even small local newspapers have begun offering their subscriptions online? (in the form of? PDFs) and having daily or weekly videotaped headlines? (for example, one local newspaper in Ohio has? short, televised news? stories). This overlap of functions is called? ________.
?cross-media
earned media
convergence
engagement
interaction