Should companies take a stand on controversial topics, Other Subject

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Should companies take a stand on controversial topics

Problem:

Should companies take a stand on controversial topics of the day or remain as neutral as possible? Do you make any buying decisions based on how a company or brand is expressing support for causes that are dear to you? Would an endorsement by Katy Perry, Avril Lavigne, or Sean "Diddy" Combs make a difference in your purchases?

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