Should brands adjust their marketing communications to, Operation Management

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Should brands adjust their marketing communications to

Should brands adjust their marketing communications to match each specific social media channel? Defend both sides of this argument. Do you visit Facebook, Snapchat, Twitter, YouTube, or other social media sites with the sound on or off? Do your habits differ across different sites? Why? What is the marketing environment(trends from the video, or other learning) that makes social media so successful?

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