Sequential strategy in moving overseas


Assignment:

Q1. a. Why do companies generally follow a sequential strategy in moving overseas?

b. What are the pluses and minuses of exporting? Of licensing? Of foreign production?

Q2. What factors help determine whether a firm will export its output, license foreign companies to manufacture its products, or set up its own production or service facilities abroad? Identify the competitive advantages that lead companies to prefer one mode of international expansion over another.

Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.

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Operation Management: Sequential strategy in moving overseas
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