Select one of the publicly traded corporations listed below and obtain the most current SEC Form 10-K (annual financial report) from the company's web site (Do not use the Annual Report that is sent to shareholders. (Kroger is the company selected)
Calculate and analyze the following ratios for your selected company for the last two years from the SEC Form 10-K:
- Gross Profit Margin
- Equity Multiplier
- Compare and contrast your company's ratios (Kroger) to industry and competitor (the competitor is Walmart) standard ratios obtained from Yahoo Finance, Morningstar, MotleyFool, Macroaxis or other Internet sources, and provide a detailed answer and analysis as to why your company's ratios are different than the industry/competitor standard.
- Prepare your analysis in a minimum of 200 words in Microsoft®Word. The use of Microsoft®Word tables is encouraged.
- Citethe sources of the industry/competitor ratio information.