The following questions are from a cases study.
Paper should be 4 -6 pages long.
Case study is : You Be the Consultant: "The Social Sauce Experiment" .
the book is Scarborough,N. (2014). Essentials of Entrepreneurship and Small Business Management, 7th Edition. )
1. Identify at least three lessons that entrepreneurs can learn from the Social Sauce Experiment
2. Work with a team of your classmates to create your own Social Sauce Experiment. Select a local business that has not social media presence and develop a plan to boost its visibility sales, and profits with a social media strategy.
3. Identify at least three guerrilla marketing strategies discussed that Big Papa's BBQ can use to increase it visibility, sales, and profits. Explain how the company should implement each one.