Assignment:
Instructions:
Part 1: Written Report Assessment (1,200 words)
1. Introduction & Industry Selection
- Select two major competitors within a single industry (e.g., Apple vs. Samsung in mobile tech). Need Assignment Help?
- Briefly outline their market positions, missions, and vision.
2. External Assessment: Porters Five Forces Assess the attractiveness and competitive intensity of the shared industry:
- Threat of New Entrants: Analyze barriers to entry such as capital requirements and brand loyalty.
- Bargaining Power of Suppliers: Evaluate the number of suppliers and the cost of switching.
- Bargaining Power of Buyers: Determine customer leverage based on price sensitivity and volume.
- Threat of Substitutes: Identify alternative products outside the industry that meet the same needs.
- Intensity of Rivalry: Assess the speed of industry growth and the number of active competitors.
3. Internal Assessment: McKinsey 7S Model Compare the "Hard" and "Soft" elements of both companies to identify strategic alignment:
- Strategy (Hard): Compare their competitive advantages (e.g., cost leadership vs. differentiation).
- Structure (Hard): Evaluate their organizational charts and reporting lines
- Systems (Hard): Analyze the formal processes and digital infrastructure used to run the business.
- Shared Values (Soft): Identify the core culture and fundamental beliefs driving both firms.
- Style (Soft): Assess the leadership approach and management "personality".
- Staff (Soft): Compare employee demographics, talent management, and engagement.
- Skills (Soft): Identify the distinctive competencies and technical capabilities of each workforce.
4. Comparative Analysis & Recommendations
- Gap Analysis: Identify where elements are misaligned (e.g., a "digital" strategy with an outdated "structure").
- Strategic Recommendations: Suggest 2026-forward actions for each company based on your findings.
Part 2: Presentation Guidelines (6 Minutes) - 6 slides
Your presentation should translate the complex report into high-impact visuals.
| Slide # |
Content Focus |
Visual Requirement |
| 1 |
Title & Objectives |
Professional branding for both companies/Overview |
| 2 |
Industry Context |
Porter's Five Forces diagram with high/medium/low ratings |
| 3 |
Strategy & Structure |
Comparison table of business models and hierarchy charts |
| 4 |
Leadership & Culture |
Quotes/images representing "Style" and "Shared Values" |
| 5 |
The 7S Interconnect |
A web diagram showing where the companies align or conflict |
| 6 |
Recommendations |
Strategic proposals |
FORMAT
Your submission must meet the following formatting requirements:
Written Assignment + Presentation
Written component:
- Number of files for submission: 1
- Required file format for submission: PDF
- Word count: 1,200 (excluding references and appendices)
Presentation:
Required format for submission: URL link to presentation on OneDrive (as online text)
- Slide count: 6
- Duration: 5-6 minutes